This is three in a multi-part series on how Pennsylvania State University is implementing Enterprise 2.0.  Part one covered the business drivers of Enterprise 2.0 for Penn State University and part two looked at change management issues around culture for Penn State University as well as where the push for E2.0 came from.  Today we are going to examine how Penn State overcame technology adoption issues with E2.0 as well as organizational structure changes.  Similar case studies in this E2.0 series have been done in a similar fashion on Oce, Vistaprint, and Intuit.  This case study was conducted with information provided by Bevin Hernandez who was the project manager when this initiative was completed.  Bevin has since moved on to found a company called Firebrand where she is the Chief Organization Officer.